Is your company one of the digital dinosaurs?
According to a study by the HWZ University of Applied Sciences in Business Administration Zurich, 59% of the companies surveyed have still not launched a strategy initiative for digital (business) transformation. As a result, they risk falling behind the competition in terms of customer experience and business processes and losing touch.
Source: http://www.hwzdigital.ch
Digital (business) transformation mainly involves the transformation and further development of the customer experience, company processes and business models, based on a foundation of (possibly acquired) basic digital skills (e.g. standardised data and processes, business and information technology, integration and analytical skills).
(According to a study by the MIT Center for Digital Business and Capgemini Consulting)However, digital (business) transformation is not primarily about technology, but about the way in which a company deals with new technologies and uses them to increase value for its customers. The human factor and appropriate change management are therefore essential for the success of this initiative.
With pleasure I support you in the strategy development and implementation of your strategy initiatives.
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